The Impact of the Implementation of Accounting Based on SAK EMKM as a Business Development Strategy for Lily Art Shop UMKM

Abstract

MSMEs in the current era are in a positive trend with their numbers continuing to increase. However, there are various challenges faced by MSMEs and they must be able to compete in order to continue to exist and develop their business. Lily Artshop is one of the MSMEs in Tampaksiring village, Bali which operates in the field of Balinese art crafts. The problem with this business is that it does not record in the bookkeeping and does not have an online sales system. This research is the result of observation, documentation of one of the MSMEs in Bali, and uses the SWOT analysis method. This research method uses qualitative descriptive analysis. The aim of this research is to determine the impact of implementing SAK EMKM accounting on the business, as well as finding out business opportunity strategies through SWOT analysis. The results of this research are that there is a positive impact from implementing SAK EMKM on the preparation of Lily Artshop's financial reports. The profits earned by the business can be known and arranged neatly after the financial reports are presented completely. Apart from that, an online sales system that utilizes social media and e-commerce platforms can help expand the market share of this business. So, business people need to make financial reports based on applicable accounting standards in order to improve their business. The financial information presented in bookkeeping can help the business develop well and provide evaluations so that decisions can be made regarding business capital.